Sunlight Soap Challenge

As part of the Sunlight Soap Challenge, run by the Port Sunlight Village Trust in conjunction with Unilever, a number of Wirral secondary schools were invited to take part.
The challenge involved students studying both how soap is made and how Lord Leverhulme pioneered not only the branding and marketing of soap, but the branding and marketing of consumer products in general. Students were then challenged to invent, brand and market their own new soap product and produce all the relevant materials needed to do so. Between them, 2 of the teams entered from Co-op academy Bebington's yr10 Graphic design class made it through to the final judging stage and succeeded in winning 2 of the 3 different categories that the work from all the schools was judged on during the day.
One group who named themselves 'Tripple L designs' won the best packaging design for their 'Fraicheur' soap aimed at teens and containing natural ingredients and features to exfoliate and cleanse skin to help with acne. Judges from Unilever's research and development department and the village trust/museum, amongst others, commended them on how professional, well-thought-out and cohesive their idea, ingredients, packaging design, advertising material and branding were. The second group, who called themselves 'Da boyz designs' won the most creative idea category and were again commended for their joined up thinking throughout the idea and marketing of their product.
The 2 groups were presented with awards for their success on judging day that took place in Lever House within the offices of Unilever in Port Sunlight. Huge congratulations go to both teams for the work they completed and for what they achieved.



